Michael E. Gerber I believe most people in small business know author Michael E. Gerber.  Michael has written a new book entitled, “The Most Successful Small Business in the World: The Ten Principles“.  Michael is a fascinating and dynamic man, not to mention a prolific writer.

In his 70’s Michael still travels the world speaking his message with great passion and zest for life.  In my interview we explore one of his new ventures entitled “Origination‘”.  I would highly recommend that you click on the link and watch his compelling video.  I am not someone to watch a 20 minute video on the Internet, but this video was quite compelling and intrigued me enough to learn more about what Michael is up too.

Michael reveals in “The Most Successful Small Business in the World: The Ten Principles” is a must read for any person in business.  Gerber’s ten principles will help you to break out of the vicious cycle before it starts in your new business. He’ll help you to embrace the energy of exploration with a road map for taking your vision beyond the obvious.  Only then can you build a company that provides continuous fulfillment and personal growth, and can expand the income, services and positive contribution to your employees and community.

Gerber’s ten principles will help you to: 1) identify your company’s essential “system”–its highly differentiated way of doing business that will be the cornerstone of your success.  2) Build a business of great imagination;a self-reliant “reach” that will create economic certainty in any climate. 3) Create a center of growth and learning for your employees, that will in turn develop you business beyond any standard that formerly existed. 4) Instill a higher purpose that can move yourself, your business, and your customers to greater levels of fulfillment and growth.

If you are looking for a truly different business book with wisdom, guidance and simple formulas for success—then you have landed on the right book.  Please visit Micheal’s website by clicking here for more video, audio, radio shows and more.

The website is beautiful and loaded with great free content. Enjoy this lively interview with a true master at small business,  Michael E. Gerber.