How many of you are just plain tired of all the BS in the world? It seems like more than ever we are dealing with a barrage of BS that comes from every different direction, the news media, politicians, and business just to name a few. The complete and utter lies are just phenomenal, our leaders just need to fess up and become honest with us?
You are in for a breath of fresh air because the guest on this podcast is Peter Kozodoy the author of a new book entitled “Honest to Greatness-How Today’s Greatest Leaders Use Brutal Honesty to Achieve Massive Success”
As Peter states ” Consumers today are smarter than ever, with more information at their fingertips then they know what to do with. And with near-perfect information, we’ve begun to make dramatically different choices about what we buy, flattening leaders and organizations who have historically relied on deceit to achieve success. In today’s world, we see right through these tricks, roll our eyes at corporate scandals, and distrust…well everyone. And in that environment, only the honest will survive.”
Peter has interviewed hundreds of leaders of companies that are using strategic honesty to create organizations that are excelling in sales, attracting new talent and building cultures that are rewarding and fulfilling to work for. This book is filled with examples of companies that have become brutally honest such as Bridgewater Associates, Sprint, Quicken Loans, Domino’s Pizza, and Ritz-Carlton just to name a few.
If you want to learn what it takes to move your organization to becoming honest and working from a place of conscious capitalism then you are going to want to listen to this interview with a thought leader and entrepreneur Peter Kozodoy who founded one of the Inc 5000 businesses, a TedX speaker and business coach.
Please visit Peter’s website by clicking here to learn more about the book, his coaching and to take the no-cost quiz to determine your “Honesty Type” I hope you enjoy this thought-provoking interview with author Peter Kozodoy.