In my recent interview with Dr. Moshe Engelberg about his new book entitled “The Amare Wave, Uplifting Business by Putting Love to Work.” We discussed the importance of bringing love into the workplace, and by so doing this creates an environment and culture where the profits and efficiency of the business improves by eightfold. Some of the cited businesses in “The Amare Wave” are Trader Joe’s, USAA, Southwest Airlines, REI and Costco just to name a few.
The good news is that financial gain is an integral part of being an Amare Wave company, hence the short answer to the profitability question YES, putting love at the center of business is profitable, states Moshe. Fear of vulnerability. Incivility. Arrogance. Frequently show that you are missing love. A lack of love, particularly love of self, often informs the characteristics we absorb and project to others. For this reason the author invites you to reflect on whether any or all of the three beliefs and habits you might be operating in are reflected in your business environment.
Alignment of your values and purpose are so important if you are operating your business from a position of love and service. The unification of thoughts, words and actions in alignment with our soul’s highest calling is the ultimate place to come from and to emanate within your business. The Amare Wave is happening now, and it has the capacity to diminish decades of pain and suffering and bring astounding happiness and prosperity to business and society–that is the power of love and business coming together.
If you want to learn more about “The Amare Wave” please click here to be directed to Moshe’s website. I hope you enjoy this very informative and engaging interview with Dr. Moshe Engelberg the author of “The Amare Wave“.