with Jim Bramlett
May 12, 2026
Inside Personal Growth
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My first podcast interview with Simon was in 2012 when he promoted his book "We First-How Brands & Consumers Use Social Media To Build A Better World," he then guested again in 2018 for the promotion of one of his courses. In this interview with global thought leader, bestselling author and speaker, Simon Mainwaring, we discuss how to craft our narratives to transform from an individual “Me” into one equipped to lead a larger "We." Don't miss his empowering words of wisdom about leadership, growth and success in the future. To learn more about Simon Mainwaring and his new book entitled "Lead with We: The Business Revolution That Will Save Our Future," please click here to visit his website. You may also visit his website to order the book and claim your bonuses. I hope you enjoy this engaging and informative interview with author Simon Mainwaring. THE BOOKLead With We is a radical reimagining and reengineering of business based on the idea of collectivized purpose, showing how we live, work, and grow together in new ways that restore and protect the social and living systems on which all of our futures depend. By leading with “we”—putting the collective above the individual, holding the sum above the parts, and emphasizing the importance of the role that everyone plays—you can not only help solve the escalating challenges of today but also unlock extraordinary growth for your business, and abundance on our planet. Timely and compelling, this book’s message is simple: The future of profit is people’s purpose, aligned. Lead With We not only examines why we must all conduct business differently in order to grow in today’s market, but provides the how—concrete steps any reader, wherever they find themselves in the business hierarchy, can take toward success. THE AUTHOR
Simon Mainwaring is founder and CEO of We First, a strategic consultancy accelerating growth and impact for purpose-driven brands. He’s a member of the Steering Committee of Sustainable Brands, the Forbes Business Council, and a Fellow of the Royal Society of Arts.
Simon was a Featured Expert and Jury Member at the Cannes Lions Festival for the Sustainable Development Goals in 2021, host of the ‘Brands With Purpose’ series with Harvard Business School Association of Boston, and his company, We First, is included in Real Leaders list for the Top 100 Impact Companies in the US for 2021 and 2019, as well as a B Corps ‘Best for The World’ Honoree. He was a Real Leaders Top 100 Visionary Leader in 2018, a finalist for the Conscious Company Leadership Awards in 2017, received the MAKE CHANGE, ‘Conscious Leadership’ Award for 2016, and was a finalist for Global Australian of the Year in 2015.
You may also refer to the transcripts below for the full transcription (not edited) of the interview.
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