Podcast 1037: Think Wrong: How to Conquer the Status Quo and Do Work That Matters with Greg Galle

Joining me today is one of the authors of the book Think Wrong: How to Conquer the Status Quo and Do Work That Matters, Greg Galle. Greg has over 25 years of experience applying Think Wrong Practices to a broad array of product, service, process, systems, policy, experience, engagement, talent, professional development, and culture innovation challenges. He also co-founded the company Solve Next which creates positive social, economic, and environmental impact by enabling organizations everywhere to imagine, build, and operate status-quo busting solutions. As an author, Greg has collaborated on numerous books on design, communication, and business strategy. One of these is Think Wrong: How to Conquer the Status Quo and Do Work That Matters which he co-authored with John Bielenberg, Mike Burn, and Elizabeth Evitts Dickinson. The book is a radical problem-solving-system that reliably produces surprising, ingenious answers to the most wicked questions when you or your clients have a problem or need to break free from the status quo, and more. Find more about Greg Galle through their website here. You may also visit the book's website by clicking this link. Happy listening!

You may also refer to the transcripts below for the full transciption (not edited) of the interview.