Podcast 1290: Catch People Doing Things Right: How Ken Blanchard Changed the Way the World Leads by Martha C. Lawrence

In this powerful episode of Inside Personal Growth, Greg Voisen pulls back the curtain on one of the most influential leadership icons of our time: Ken Blanchard. Joining him is Martha C. Lawrence, Ken’s long-time collaborator and executive director, to discuss her award-winning biography, Catch People Doing Things Right: How Ken Blanchard Changed the Way the World Leads.

What happens when a man told by his professors that he “couldn’t write” and “lacked academic interest” goes on to co-author one of the best-selling business books in history? This conversation explores the fascinating, often unconventional journey of the man behind The One Minute Manager. From his childhood as a “programmed optimist” to his evolution into a global leadership guru who views Jesus as the ultimate management model, Martha reveals the private moments and spiritual turning points that shaped Ken’s revolutionary philosophy.1 It is a story of intuition over conventional wisdom, of leading with love instead of power, and a reminder that the most effective way to change the world is simply to catch someone doing something right.


Redefining the “Pinnacle of Success”

Throughout the episode, Martha Lawrence shares intimate stories from her twenty-year collaboration with Ken. She describes him not just as a business titan, but as a human being who achieved the highest levels of professional success while remaining a spiritual role model.

Listeners will go behind the scenes of the Blanchard organization, learning how Ken and his wife, Margie, built a culture where values are the only boss. Whether it was navigating the financial fallout of 9/11 through radical transparency or choosing to write parables when the academic world demanded dry textbooks, Ken’s life serves as a blueprint for anyone looking to lead with integrity.

What Listeners Can Learn

  • The Power of Positive Reinforcement: Why “catching people doing things right” is scientifically more effective than traditional reprimands for driving performance.

  • Trusting Your Instincts: How Ken used his “inner voice” to take risks—like starting his own company—when conventional wisdom said otherwise.

  • Values-Based Crisis Management: The real story of how the Blanchard organization survived 9/11 without layoffs by prioritizing people over profits.

  • The “One Boss” Rule: How to structure an organization where core values—not the person with the fancy title—dictate every decision.

  • Leading with Love: Insights into how vulnerability and servant leadership can transform a workplace from the top down.


Connect with Our Guest

To dive deeper into the life and lessons of Ken Blanchard, explore Martha’s work and connect with her here:

You may also refer to the transcripts below for the full transcription (not edited) of the interview.

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