Podcast 606: Beyond the E-Myth with Michael Gerber

I think this is the fourth time I have interviewed Michael Gerber, and each time I set down to speak with Michael I am amazed as how vibrant and alive he conveys his compelling message about entrepreneurship.   In his newly released book entitled “Beyond The E-Myth”  Michael takes the reader beyond all previous iterations of his E-Myth message to a place that will transform the reader.

Michael states that we need to think of our small business as prodcuts that need to be packaged and sold.  We can no longer be the one man or woman operation expecting to break through the ceilings of complexity.  If we are to grow we need to think of growing our organizations into business with a 1,000 employees, it is not necessary that we accomplish this goal but we need to shift our thinking that we are going to be larger organizations.

Michael know that the best entrepreneurs have a dream, a mission and a vision.  Knowing what they are and remaining focused on your dream, mission and vision are key components in transforming your business and your own personal life.  Michael also believes in having a Great Story and being able to articulate your message is one of the key to success–a Great Story is always about going beyond the ordinary and achieving greatness.

If you have an interest in transforming your business into one that will as some point not need you and will run without you, then you need to listen to my interview with Michael Gerber about his new book “Beyond The E-Myth”  If you want to learn more please click here to be directed to Michael’s website where you can learn more about his workshops and events.

I hope you enjoy this interview with Michael Gerber.

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