Simon SinekI was introduced to Simon Sinek by Ariane de Bonvoisin, an author I interviewed in July 2009.  Simon’s new book entitled, “Start With Why-How Great Leaders Inspire Everyone to Take Action,” is an intriguing book about the all important question we should all be asking ourselves before we do anything: “Why?”

Simon points out that some people and organizations are more innovative, more influential, and more profitable than others. Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their successes over and over?  People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with, “why”? Their natural ability to start with “why” enabled them to inspire those around them to achieve remarkable things.

Simon studied the leaders who’ve had the greatest influence in the world and discovered that they all think, act and communicate in the exact same way–and it’s the complete opposite of what everyone else does.  Simon calls this powerful idea, “The Golden Circle”, and it provides a framework upon which organization can be built, movements can be lead, and people can be inspired.  And he states that it all starts with WHY.

Any organization can explain what it does; some can explain how they do it; but few can clearly articulate why. WHY is not money or profit–those are always results. Why does your organization exist? Why does it do the thing it does?  Why do customers really buy from one company or another? Why are people loyal to some leaders, but not others?

If you want to learn this and more I highly recommend that you read Simon’s new book and learn about his “Golden Circle” model.  Once you understand the Golden Circle you will understand the importance of WHY and how the best keep getting better–because they ask WHY.  You can also access Simon website with more information about his book, and other offerings.  Please click here to access his website.

Alan BriskinThis is a wonderful interview with my good friend and author Alan Briskin.  We discuss the subject of his new book entitled “The Power of Collective Wisdom, and The Trap of Collective Folly“; the formation of community and the insights gained from groups.

From the perspective of the authors, collective wisdom refers to knowledge and insight gained through group and community interaction.  At a deeper level, however it is about our living connection to each other and the interdependence we share in our neighborhoods, organizations and world community.

Ultimately, this book emerges from a deep conviction that we all have a stake in each other and that what binds us together can be greater than what drives us apart.  Stories and historical examples illustrate how collective wisdom has emerged in a range of cultures, settings, and traditions, and the authors offer a set of practices to help the reader realize the key lessons of the book.

The phrase wise leadership seems like an oxymoron.  This book is so important, because it corrects a basic misconception that wisdom is not develop able.  It shows how wisdom can be cultivated through continual reflection, through silence and through connecting with the highest in yourself and others.  Second is that wisdom is not about just a few wise people but about the capacity of human communities to make wise choices and to orient themselves around a living sense of the future that truly matters to them.  Wisdom is about connection, connection to one another and to a larger whole.

I encourage you to take a journey with author Alan Briskin as we explore, “The Power of Collective Wisdom“, and how it can make a difference in your community and your life.

If you would like to learn more about his new book, please visit the Collective Wisdom website by clicking here.

Will Marre I have been a fan of Will Marrè’s for a long time.  His workshops and writings are fantastic!!! He is a joy to listen to and  dialogue with.

His new book entitled, “Save the World and Still Be Home for Dinner“,  is designed to enlighten and move his readers to action.  All of us can admit that we live in a world that is constantly changing.  Our lives have been moving at a faster pace, and we are looking for more meaning and purpose in our personal and professional lives.

Will’s new book ” Save the World and Still Be Home for Dinner” is written to get you thinking about your personal promise.  What is is that you would do to make a difference in the world?  What is your personal promise to yourself and your family?

Will asks you to “change how you think about change.”  To create a world of sustainable abundance which means to find the pulse of life we can maintain that doesn’t burn us out or exhaust us but enables us to be fully present in each moment filled with both gratitude and new solutions.

If we are to live lives filled with sustainable abundance, then as leaders we need to be Real Leaders.  We need to be responsible, ethical, create abundance and a legacy.  When we look at our world from a real leadership perspective our challenges become opportunities, and our decisions are made with the whole world in mind.

Will encourages individuals to know themselves, to dig deep within themselves and do some soul searching.  Why are you here?  What is your promise, and how can you fulfill it?

As the author articulates,  soul as I mean the word is not some poetic spiritual abstraction or article of religious dogma, but the core essence of who we are as living breathing, feeling, thinking human beings.  Our soul is the deepest dimension of our awareness, as silent intelligence that underlies all of our mental and emotional functions.  Our soul is not the object of our thinking.  It is the thinker.  The “me” before the thoughts.  is is the sacred essence of our individual identity.

So if you are looking to search your soul, and find a place within yourself that resonates with the essence of your being and from this place be moved to take action and make a difference in this world, then I not only highly recommend “Save the World and Still Be Home for Dinner” I also recommend that you watch some of Will’s great video’s on Save the World and Still Be Home for Dinner by clicking here.

You are going to love this interview with Will Marrè, and I know you will want to read this book more than once to really dig into the essence of the message.